If you're on Instagram, you'll see that flat lay photos are all the rage. They are modern, trendy and for all practical purposes, show off each item in a gift basket. To create a flat lay photo, you'll need three main elements.
1. Backdrop: Your backdrop is your tabletop and the associated materials you're using to place under the items you are photographing. This could include linens, marble tiles, wood tables and/or fabrics. Use texture to pump up your photos.
2. Ancillary Items: Trays, boards and other items can be used in your flat lay design but make a note in the description of the product as to what is included and not included.
3. Items: The actual items you're photographing should be shown in a casual manner. Don't line them up. Avoid showing the bottoms of boxes, UPC codes, etc. Not all items have to lay down to be a flat lay design.
After you've set your flat lay, take the photo directly above and crop accordingly!